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Friction to Fulfillment: Using Data to Improve Member and Employee Experience


Let’s face it—friction is the silent killer of member satisfaction and employee morale.

It shows up as long wait times, confusing application processes, siloed systems, and underutilized tools. The good news? Every friction point is also a data opportunity waiting to be discovered.

The Midyear Moment Midway through the year is the perfect time to identify the root causes of member frustration and internal bottlenecks. And more often than not, those causes are hiding in plain sight within your data.

Turning Friction into Fulfillment At THRIVE, we’ve seen the power of smart data access to change everything:

  • Frontline teams reduced transaction time by 30 seconds with better knowledge tools.

  • Self-service insights led to higher confidence and faster resolution.

  • Member satisfaction improved as back-end friction was resolved.

Friction-Fighting Questions to Ask:

  • Where do members drop off in digital processes?

  • What are the most common employee workarounds?

  • Are our insights fast enough to meet real-time needs?

Small Fixes, Big Fulfillment When your data is activated and aligned to service goals, the payoff is immediate. Fulfillment comes from making things easier—not just for members, but for every team involved in the journey.

Want to fight friction with data? Start with our Self-Guided Resources or accelerate results with the THRIVE 90 program—a hands-on, high-impact engagement designed to jumpstart your data journey.



Make laundry time, treadmill time, or commute time count.

Big Data/Big Climb is now available as an audiobook!


It’s short. It’s actionable.

And it will change how your credit union thinks about data.

Tune in today!





From Overwhelmed to Activated


Feeling overwhelmed by data but unsure how to activate it? You’re not alone—and you don’t have to figure it out solo.

THRIVE90 is a 90-day data activation designed specifically for credit unions to go from data chaos to clarity.

💡 Get tools, coaching, and a proven path to unlock member value.




Proof. Possibility. Progress.

What happens when a credit union stops talking about data and starts activating it?

Don’t just take our word for it—see what these credit unions achieved with THRIVE:

✅ 30-second time savings per transaction

✅ Power BI adoption across all departments

✅ Empowered teams who self-serve insights

These aren’t dreams. They’re case studies.


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