Connecting credit union big data is not an easy task. It takes strategy, technology, time, and talent. And most importantly the decision to start a data transformation effort.

This is where THRIVE can help. 

THRIVE was created to help credit unions create revolutionary member relationships from organizational education and member-centric data strategies. 




 - Empowers and inspiring audiences to transform their organizations with data

 - Develops data use cases to solve member problems and deepen relationships

 - Assesses current data landscape with an emphasis on disruption and competition 

 - Delivers a feasible  data governance framework for managing your robust data asset 

 - Cultivates enterprise talent for data consumption 

Founder: Anne Legg


THRIVE Strategic Services' strength comes from the broad and deep executive-level experience of its Principal, Anne Legg.

Anne is a recognized credit union expert and thought leader with an MBA thesis on the credit union business model as well as two internationally published whitepapers on credit union business strategy. 

Anne has delivered over 100 onsite sessions to over 600 credit union senior leaders across the united states, launching their data journeys.


She has been a lead instructor at the CUNA Marketing School and has acted as the subject matter expert for CUNA’s Credit Union marketing curriculum. Anne has also been an author to CUNA’s Environmental Scan, The Credit Union industry’s leading strategic planning guide.

She has also served on various Credit Union Boards, including; CUNA’s Marketing and Business Development Executive Council, MAC, and the California and Nevada Credit Union League Public Advocacy Committee.


She has received numerous awards including;  CMBDC Marketing Professional of the Year, Credit Union Executive Society Rising 100, CO-OP ThinkPrize semi-finalist. She has also been named “A Woman To Watch” By the Credit Union Times.


Her work has been published and presented at both the 2012 and 2014 International Cooperative Summit, Making her the only Credit Union professional in the United States to do so.


In 2019, she climbed the tallest freestanding mountain on the planet, Mt Kilimanjaro.

Anne not only was a key executive in the strategic planning process with a $200M and a +$1B credit union, but she also performed significant strategic planning work with many credit unions while with FISERV and CUNA Mutual Group's AdvantEdge Analytics.

One of THRIVETM Strategic Services' significant competitive strengths is that it is a lean company that does not require significant and expensive operational support and is able to partner with the client credit union to fully leverage their internal resources to maintain a competitive fee schedule. 

Get to know Anne better from this CU Times

"A Woman to Watch" video

1140 Wall Street #305

La Jolla, CA 92038-0305


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