Updated: Jan 5
Insights on the Who/ What /Why /When & How of Big Data
Welcome to the first edition of The Big D in 2023!
Launched in 2022, The Big D delivers a nice little sampling of curated articles
on all things data (ergo the D).
What kind of splash will you make with your data this year?
Leveraging data as a strategic asset requires enhancing existing data skills and building new ones. So go all in this year, dive right in, and activate your data in 90 days or less! Becoming a data-driven organization is more than just clean data (although it is a huge part); it is also activating the data to drive insight and action.
Here are three ways to step into the data pool this year to help you and your credit union do more than stare at the water or circle the pool deck.
#1 Take the plunge!
Leveraging data as a strategic asset requires enhancing existing data skills and building new ones. So go all in this year, dive right in, and activate your data in 90 days or less!
This three-phase process harnesses credit union's data & talent to;
1) assess the current condition
2) build member-centric strategies
3) deliver results
In 90 days together, your credit union will;
develop & launch a member-centric data strategy built on actual, live data
identified new sources of revenue
reduced member friction
increased talent productivity
cultivated a data culture
created a data governance program foundation
deliver impactful member solutions
launch its enterprise data journey.
#2 Paddle Around
Connecting data and extracting insights from it can feel like treading water. You stay afloat but don't really feel like you are getting anywhere. We've got the perfect swim goggles and flippers to get you moving.
This integrated educational program offers a 7-class data course that helps credit unions develop data confidence and capability. This course will help you learn how to save time, improve your member experience and launch your data journey.
Instead of offering the data activation series once, give your credit unions five times the opportunity.
Click here for registration links and the full schedule
Over 240 students have launched their data journeys earning over 1700 CPEs!
#3 Dip your toes
We believe that data activation doesn't have to feel overwhelming or expensive to be impactful. We have identified several consistent knowledge gaps in our work with over 600 credit union leaders.
Here is how you can fill these gaps with a variety of educational artifacts:
Articles - These regularly published articles provide quick and easy-to-digest topics on the key elements of data transformation and how it improves members' lives.
Book - Big Data/Big Climb has been called a "must-read book for credit union management" by industry experts as a guide for those looking to improve their members' lives using data. This foundational primer on data activation uses the metaphor of climbing Mt Kilimanjaro to provide clarity and a framework on this subject. Recently added to America's Credit Union Museum's Research Library!
Curious about the current state of data at your credit union?
Take this quick data success assessment to find out.